Akshat Shah

Yup, sounds dramatic. But that's what happened. In the previous blog, I shared the story of how I

Note: This blog will host my entire journey of scaling a small business and some personal life stories. This will

Maximizing Customer Value Over Time: A Guide to Profitable Business Growth Introduction: The Paradox of Sales and Profits Have you

Unlock the Secret to Converting Clicks into Customers Embarking on a Conversion Journey Welcome back to our digital exploration series

Beginner’s Guide to Inbound and Outbound Marketing Picture this: you’re all on a big, exciting treasure hunt; chasing

Turning Browsers into Buyers Imagine, you are in a treasure hunt. You have located where your gold is. You have

Embarking on a Digital Treasure Hunt: Navigating the Customer Journey for Long-Term Growth Welcome to the digital treasure hunt. Here,

When you do nothing, you lose customers to others who are taking action. Once you've got our customer

In the previous blog, we discussed that customer research is arguably the most important aspect of your business. It'